Friday, March 30, 2012

Notable Workplace Trends

   The high performing workplace, like the complicated world we live, work and play in is isn’t necessarily simple to achieve.  Such a workplace reflects the need to soundly integrate work processes, physical settings and furniture along with technology in service to the overall business needs of the organization and its larger mission.  It’s also hard work and demands constant organizational engagement over time.
     Rather than talk about the workplace of the future, a term routinely used over the last forty years, we believe it’s important to focus on creating and cultivating workplaces which promote collaboration, innovation and a sense of entrepreneurship aligning with an organization’s mission, brand and values.
     The following trends are vital to consider in the coming years in the design of the enduring high performing workplace.   They are adapted from a number of sources as well as our own experience.
  1. Integrated workplace solutions:  Integration of architecture, interiors, operational processes, branding, information technology, furniture and office systems.  Bring a comprehensive and collaborative approach to the design challenge.
  2. Sustainability Action: More direct integration of sustainability concerns in workplace design, ongoing operations reinforces employee engagement and brand strength.  Also supports lower operational costs through energy efficiency, resource conservation.
  3. Branding & Storytelling: Tell the bigger story! Work to reflect organization wide core values, history and brand promise in physical design of your building, your work space, furniture, finish and color selection along with media and wall graphics.  Create a seamless experience from bricks and mortar to online.
  4. Motivation, Opportunity, Inclusiveness: It’s not about carrots and sticks, but motivating employee’s sense of purpose, desire for advancement and organizational engagement, all helping in attracting and retaining quality staff. Workplace design echoes and amplifies the strengths of a diverse workforce in reinforcing employee engagement.

Thursday, March 22, 2012

Advanced Social Media Workshop Tips and Tricks from the VTSBDC and e-commerce vermont

Pat Ripley, presenter from e-commerce VT
     This morning I'm at an advanced social media workshop presented by Pat Ripley, State Broadband Adviser and e-commerce liason to the VtSBDC.  He provides workshops like this around the state to large and small communities helping Vermont businesses with their web presence, social media and media marketing efforts.
      We're located in the beautiful TW Wood Gallery at the VCFA on the Vermont College campus.  Pat's sharing both basics and best practices for small and large businesses to work with sites such as facebook, Twitter, YouTube, LinkedIN, Hootsuite, Google + among many.
      Sitting in the audience are business people running retail businesses, service firms, small and large non-profits all seeking to learn and energize their social media activity.  I'm here because I'm a self-admitted social media explorer.  I tend to try out new services, be an early adopter and spread myself thin with less focus than maybe is helpful.  I'm here to find more coherence in my business strategy.
     So in the space of the first 45 mins we've done an overview of the social media universe, how old style "Push style" advertising where businesses push out via traditional media with advertising where you're telling people about your business versus "Pull Style" interactions where relationships matter.  Pat's mantra is it's all about building and maintaining relationships whatever the media source.  He shared data people trust advertising 14% of the time while personal recommendations and referrals garner something like 90% or more of the time.  People trust other people's opinions.
     For me this resonates with my belief of how I try to work with various social media sites.  Rather than blindly voice updates about how cool and great your business is it's a lot more engaging, fun and real if you share information you actually find compelling which other's might enjoy or find useful.  It's the cosmic bank, where sharing and giving is intrinsic to success.
   
So it's all about relationships and creating quality interactions.  Not quantity.

Wednesday, March 21, 2012

Workplace, Innovation and Technology; A Trio of New York Times Articles

Two different friends (Thanks Dave and Chris!) involved in creating and cultivating work communities and workplaces here in VT mentioned I would enjoy reading some articles from last Sunday's New York Times. 

Sunday's Business section had a big spread on workplace, innovation and grappling with a technology overloaded world.  I suggest you find 20 mins of quality away time to peruse them. It'll be well worth your while. You'll learn how Google, DreamWorks and General Electric innovate with their workplaces.  

Whether you're considering renovating, adding or building out your workplace, unifying your brand messaging while building a stronger work community or all three and more, this is a must read moment! 

Creating choices of workspace and amplifying engagement was a key takeaway for me among many. It'a about providing your work community a wide range of choices of work spaces, moving beyond the 8x8 cube into a range of formal meeting rooms of various sizes, smaller 1-3 person away spaces such as phone booths or just in time rooms, then on to more informal "backyard" areas with a collection of easy chairs or sofas, mobile white boards and places to put coffee cups and snacks the fuel seeding innovation and collaboration. 

As these articles so eloquently share and our experiences working with clients show, plan on a lot more informal meeting area, collaboration spaces, away spaces while allocating less square footage for dedicated or non dedicated workstations. Perhaps 50/50 or 60/40 ratios accordingly. 15 years ago it was more like 20/80 or 30/70, but not any more. The new normal is to provide more choices in the workspace, there by cultivating innovation, collaboration and creativity. 

Today's tactical everyday business needs shift with evolution of mobile technology, collaborative surfaces, tele-phresence and cloud computing. Adaptive, flexible workspace along with quiet high focus large and small spaces are essential to building effective high performing, engaged work communities. The NBBJ designed Bill and Melinda Gates Foundation Campus in Seattle directly related to the specifics of the business needs of their team and supporting getting the work done as effectively as possible while also supporting vastly different work style and collaboration needs.

Design for flexibility and plan for change from the get go. It means considering using movable architectural wall products which like workstation furniture can adapt to fast changing business and organizational needs where sizes, numbers and types of spaces may rapidly shift over the course of 3-5 years. Investing in metal stud, drywall and glass side lites may be more affordable at move-in but severely diminishes future flexibility for rapid adaption to organizational change.

And that workstation may not need to be as big as it used to be. With digital technologies and paperless transactions more normal than ever workstation storage demands are much less than five or ten years ago. And the sizes of stations are shrinking to fit the reduced paper needs while providing desk space for 1 to 2 additional monitors to facilitate paperless work. 

Anyway, I digress away from the big picture the New York Times presents in their suite of Sunday Business articles. Focus on providing choice and flexibility to enhance work community engagement coupled with three dimensional branding which resonates with core company mission, values and messaging.

Friday, January 13, 2012

Light Snowfall


Early Morning Sun - Dec 2011
Last December I captured a nearby neighbor's tree in early morning light.  The sun was coming in and out of the clouds highlighting, then dimming on the spindly branches.  A visual treat against the blue sky. 


Backyard Sunset

Backyard Sunset - December 2011
Winter in Vermont brings sunsets such as this bringing our many trees to life.  I especially appreciate the subtle gradation of the fiery orange to purplish blue of the twilight sky.

As you know, or don't, I spend a lot of time admiring tree branches and their unplanned figure ground interactions with each other.  It continues to fascinate me and inform my design thinking.  

What nature gives us I share with you.

Monday, November 21, 2011

Casio G-Shock Watch Design Offers Escapist Fun(ction)

I have four Casio G-shock watches. I buy them because they are great underwater down to 200 meters. They last a really long time and withstand lots of punishment.

Ok, I'm not a Navy Seal nor am I a deep sea diver. I'm currently wearing a bright red Rescue series watch with moon phases and tides for my location. This along with a myriad of other timekeeping features. I also can look at times adjusted for different world cities in 29 different time zones.

Something about the romance of water and far a way places! And the red color. I'm really a big kid. The red is great fun. I wear this watch everywhere, even when I put on a suit and tie.

Casio G-Shock - G7900A-4
Wearing it reminds me I'm supposed to be having fun and not be so serious. The one thing it lacks (right now) is smart phone capability where I can talk into it like Dick Tracy used to talk into his watch (acutally a two-way wrist radio)  I'd imagine it would have to coordinate with a bluetooth ear piece design wise.  Is this in the works Casio watch and technology designers?  I hope so.  Question is can you make a submersible to 200 meters phone watch with a touch screen?  Wouldn't that be something?

Sunday, November 20, 2011

Keeping Posts Simple

A Simple Line -Winter's Frosting
copyright Stephen M. Frey, 2011
Is writing a blog post a good idea with an Apple iTouch? Or a similar smart device? I think so.

Here's why.

Maybe it maximizes the reader's experience of whatever I'm sharing and is respectful of their time. Writing from such a device ensures I say only so much as I am not fluent in typing on such a small screen.  Yet.  Or maybe never.  So the device helps focus the writer's attention on saying only what matters most.

The small size also means it's portable so it can go with me wherever I go.  Perhaps having it around will make it easier to post more frequently about ideas, trends, people influencing designcultivation.blogspot.com.

The small form factor shapes how you respond to the urge to write about something essentially.  Here's a question; what if you adopt this mentality using a laptop or writing an email?

See the recent Email Charter or the movement to keep emails short with voluntary following of the three sentences or five sentences rule (see threesentences.com, foursentences.com, fivesentences.com)?  In the interest of promoting quality time away from email you can do your best to adhere to the policy of writing and responding in 3-5 sentences.

Writing in the active rather than passive voice while using simple verbs and adjectives, energizes your text not deadens it.  Maybe this will activate the conversation?  Can't hurt?

Over the last year I have steadily seen people write emails to me with much simpler language.  Usually they    have only one or two ideas they're focusing on.  Maybe I'm a little slow but I figured out recently they're writing from a smart phone or texting from a cell phone.  Detail is out.  Brevity in.  They don't have a choice. The device drives the communication style.

They also might be using their intuition when they realize they're writing something very detailed and recognize its better to cut to the chase and call someone or visit them face to face about what you're writing about or responding to.  Try it, especially before you hit the send button, before you inflict irreversible pain on yourself and others.  Life is too short.  I have learned the hard way, believe me.

So since I'm not very bright but catch on after a while I'm thinking this is a good idea.  So look for simpler communications of all types from designcultivation, Stephen M. Frey on LinkedIN, @designcultivate or  @arocordisdesign on Twitter, or arorcordisdesign on Facebook.

I include an image from last Winter in keeping with the spirit of this post.  "A Simple Line".  That's my mantra for 2012 and beyond.  What's yours?

Do you have any communication tips and suggestions balancing the needs of short and long form online media, paper media, especially as it relates to the design fields?  Please share!